# Instructions

Instructions are persistent guidelines that shape how the AI assistant behaves. Use them to enforce a consistent tone, provide domain context, or set boundaries for your team.

When anyone in your organization uses the assistant, active instructions are automatically included. The AI follows them alongside whatever the user asks.

{% hint style="info" %}
Instructions apply to the **assistant** only, not to prompts or AI rules.
{% endhint %}

## Personal vs organization instructions

<table><thead><tr><th width="159.91583251953125">Scope</th><th width="280.3238525390625">Who it affects</th><th>Who can create</th></tr></thead><tbody><tr><td><strong>Personal</strong></td><td>Only your own sessions</td><td>Anyone</td></tr><tr><td><strong>Organization</strong></td><td>Everyone in the organization</td><td>Admins only</td></tr><tr><td><strong>Team</strong></td><td>Sessions within a specific team's conversations</td><td>Team admins</td></tr></tbody></table>

## Creating an instruction

1. Go to **Settings** > **AI** > **Instructions**.
2. Click **Add instruction**.
3. Write the instruction body. Keep it clear and specific.
4. Set the scope: personal, team, or organization.

## Priority and ordering

When multiple instructions apply to a session, they're all included. If instructions conflict, personal instructions take precedence over organization-wide instructions, which take precedence over team-specific instructions.

Within the same scope, instructions are applied in **alphabetical order** by name. If the order matters, name them accordingly (e.g., "1 - Tone", "2 - Formatting").

## Example instructions

**Tone and style:**

```
Always respond in a professional, concise tone. Use bullet points for lists.
Avoid jargon and keep sentences short.
```

**Domain context:**

```
We are a B2B SaaS company. Our product is [your product name].
When drafting replies, use our brand voice: friendly, helpful, and direct.
Never use exclamation marks excessively.
```

**Boundaries:**

```
Never share pricing information in replies. Direct pricing questions
to the sales team at sales@example.com.
```

**Language:**

```
Always reply in the same language as the incoming message.
If unsure of the language, default to English.
```

## Limits

You can create up to **20 instructions** per organization.