Blog →

A Brief History of Email Apps

Table of content

by

Philippe Lehoux

December 10, 2015

· Updated on

With Dropbox announcing they are sunsetting Mailbox, people are getting upset by the volatility hitting the email space.

The most upvoted comment on the HN thread crystallizes this frustration:

Ugh. Yet another intriguing email startup being acquired and killed off by a more-established tech company (see also: Sparrow). It’s 2015 and I still bounce around email clients every couple months because all of the major options have substantial flaws.schneidmaster

Email is rock solid. It didn’t change much over the past decade and stayed ubiquitous. However, the apps we use to consume it evolve at a frantic pace.

Is this a recent trend? Were email companies bought and sold in the past too?

We thought it might be interesting to visualize the history of all those email clients on a timeline: their start, acquisition, and discontinuation.

Email Apps Timeline Cover
       A Brief History of Email Apps    An interactive timeline of how major email apps have evolved through time    missive.github.io/email-apps-timeline    

It seems that each time a new platform is released, there is an influx of new email apps released to conquer the new market (web, iOS, Android). Then, big players start to acquire the winners to become the instant frontrunners in those new markets.

In 1998, Microsoft bought Hotmail and Yahoo bought RocketMail. More recently Google bought Sparrow, Microsoft acquired Accompli and Dropbox grabbed Mailbox.

The combined valuation of those last three acquisitions, $320 million, is probably another reason why so many apps are being developed since 2013.

What are your takeaways?

Notes

  1. The timeline is undoubtedly incomplete; we probably have forgotten many apps, especially older ones. If so, go ahead and hit the comment section below to suggest missing ones, or open an issue on the Github repo.
  2. We took inspiration from the team at sameroom.io and their Brief History of Chat Services.

Related articles

Explore more
Tips & Templates

December 22, 2023

8 soft skills proven to improve customer service

Soft skills aren’t soft, they’re the skills that separate a good customer service team from a great one. Here are the eight that matter most and how to build them.

Read more
Tips & Templates

June 12, 2020

How to reduce your response time?

When dealing with customers, doing it fast is almost always better. People expect to receive a diligent and...

Read more
Tips & Templates

December 22, 2023

5 examples of bad customer service (and how to fix them)

Bad customer service costs companies customers and trust. Here are 5 clear examples of poor customer service, why they happen, and how to turn them around.

Read more
Shared Inbox

January 20, 2026

Top 6 Google Groups alternatives for efficient team workflows

Google Groups isn't built for modern team collaboration. Explore our list of the 6 best Google Groups alternatives in 2026 to manage shared inboxes and workflows.

Read more
Productivity

December 15, 2022

Shared mailbox rules: how to set them up (and what to use instead of Outlook)

Shared mailbox rules help teams automate incoming email — auto-replies, routing, filtering. Here's how to set them up in Outlook, where they fall short, and what a modern alternative looks like.

Read more
Tips & Templates

December 19, 2023

66 Most Significant Customer Service Statistics in 2026

These statistics can help you see the direction the customer service industry is heading in—and what you need to do to prepare your business in 2026.

Read more
Productivity

March 1, 2023

Declutter Your Email Inbox: How to Organize Your Work Emails

Learn how to declutter your inbox & increase your productivity at work with simple tips.

Read more
Customer Service

January 23, 2023

The 8 best AI email assistants in 2026: from inbox helpers to autonomous agents

The best AI email assistants in 2026: Missive, Shortwave, Superhuman, Fyxer, SaneBox, and more. Compare features, pricing, and which fits your team.

Read more
Workflows

July 2, 2025

Setting up your accounting firm in Missive (the POD model)

Configure Missive for an accounting firm running the POD model: shared inboxes, aliases, rules, and assignments for firm-wide clarity and accountability.

Read more

We live in our inboxes.
Let’s make email enjoyable.

Try us out for free, invite a few people to get a feel, and upgrade when you’re ready.

4.8 → Over 1000 reviews
4.8
→ 1000+ reviews