Blog →

A Brief History of Email Apps

Table of content

by

Philippe Lehoux

December 10, 2015

· Updated on

With Dropbox announcing they are sunsetting Mailbox, people are getting upset by the volatility hitting the email space.

The most upvoted comment on the HN thread crystallizes this frustration:

Ugh. Yet another intriguing email startup being acquired and killed off by a more-established tech company (see also: Sparrow). It’s 2015 and I still bounce around email clients every couple months because all of the major options have substantial flaws.schneidmaster

Email is rock solid. It didn’t change much over the past decade and stayed ubiquitous. However, the apps we use to consume it evolve at a frantic pace.

Is this a recent trend? Were email companies bought and sold in the past too?

We thought it might be interesting to visualize the history of all those email clients on a timeline: their start, acquisition, and discontinuation.

‍

Email Apps Timeline Cover
       A Brief History of Email Apps    An interactive timeline of how major email apps have evolved through time    missive.github.io/email-apps-timeline    

It seems that each time a new platform is released, there is an influx of new email apps released to conquer the new market (web, iOS, Android). Then, big players start to acquire the winners to become the instant frontrunners in those new markets.

In 1998, Microsoft bought Hotmail and Yahoo bought RocketMail. More recently Google bought Sparrow, Microsoft acquired Accompli and Dropbox grabbed Mailbox.

The combined valuation of those last three acquisitions, $320 million, is probably another reason why so many apps are being developed since 2013.

What are your takeaways?

Notes

  1. The timeline is undoubtedly incomplete; we probably have forgotten many apps, especially older ones. If so, go ahead and hit the comment section below to suggest missing ones, or open an issue on the Github repo.
  2. We took inspiration from the team at sameroom.io and their Brief History of Chat Services.

Related articles

Explore more
Customer Service

October 8, 2020

How to add live chat to Shopify (and actually manage it as a team)

Adding a chat widget to your Shopify store takes five minutes. Managing those conversations as a team without dropping the ball? That’s the real challenge. Here’s how to set it up right.

Read more
Customer Service

November 28, 2024

9 best Help Scout alternatives for 2026

Looking for alternatives to Help Scout? These 9 tools cover shared inboxes, help desk software, and customer communication platforms, with features and pricing to help you choose.

Read more
Workflows

November 21, 2024

Email Delegation for Assistants, Leaders, and More.

Today's email delegation requires strategic thinking, careful prioritization, and the right tools to make it all work seamlessly.

Read more
Tips & Templates

May 26, 2023

9 Tips & Examples to Write Effective Customer Service Emails

Write effective customer service emails with these tips & examples. Find out how to create a positive...

Read more
Customer Service

January 23, 2023

The 9 best AI email assistants in 2026: from inbox helpers to autonomous agents

The best AI email assistants in 2026: Missive, Shortwave, Superhuman, Fyxer, SaneBox, and more. Compare features, pricing, and which fits your team.

Read more
Team Collaboration

June 3, 2022

Boost Your Team Email Collaboration With These 10 Tips

10 practical strategies for better team email collaboration—from shared inboxes and delegation to templates, automation, and collaborative writing—with tips for moving beyond Gmail's limitations.

Read more
Workflows

July 2, 2025

Setting up your accounting firm in Missive (the POD model)

Configure Missive for an accounting firm running the POD model: shared inboxes, aliases, rules, and assignments for firm-wide clarity and accountability.

Read more
Team Collaboration

May 18, 2022

ClickUp Email vs. Missive

A detailed comparison of ClickUp Email vs. Missive—from inbox organization and templates to automation, multi-channel support, and pricing—so you can decide which tool fits your team.

Read more
Productivity

February 23, 2024

How to avoid emails going to spam

Emails end up in spam for four main reasons: list management, content, DNS authentication, and reputation monitoring. Here’s how to fix each one and improve your deliverability.

Read more

We live in our inboxes.
Let’s make email enjoyable.

Try us out for free, invite a few people to get a feel, and upgrade when you’re ready.

4.8 → Over 1000 reviews
4.8
→ 1000+ reviews