6 Ways to Use AI in Your Email Inbox

Table of content

by

Eva Tang

May 14, 2025

· Updated on

AI and email management go hand in hand.

There are AI tools dedicated to helping you clean your inbox (like SaneBox) and plenty that help you draft emails better and/or faster.

In a world where new AI tools are releasing every day, we're going to share some practical ways to use AI within email and your inbox.

At the end of each section, we'll cover some of the best AI email tools and AI assistants that can help you be more efficient in your inbox—whether you're a Gmail or Outlook user.

Here at Missive, our users get a lot of emails—100+ in a day in some cases. We crowdsourced the most practical, helpful AI suggestions that real businesses are using to maintain a clutter-free, productive inbox.

How is AI most commonly used in email?

Before we jump into the examples, these are the three broad buckets where AI is used within inboxes:

  • Clean emails
  • Draft emails
  • Kick off other tasks

For cleaning emails, there is usually a deep purging functionality (i.e., archive all emails before a certain date) as well as a new system to keep your inbox clean after the purge (i.e., auto-categorization into folders/labels). Clean Email is a great example of this bucket.

For drafting and writing emails, you can create prompts that take into consideration your writing style, structure, and tone and add in resources for AI to pull context from—most commonly, your knowledge base or website.

For kicking off other tasks—this is the most exciting part of AI within your inbox. Certain tools (like Missive's AI-powered rules) allow you to automate a set of actions based on the context of an email. Imagine every email gets assigned to the right people, a set of tasks is created, a label or folder is applied, and an entry is made in your CRM—without a single human interaction. That’s magic!

Let's get to the AI-powered magic.

We're highlighting Missive's AI-powered rules in the examples below, but you can create your own AI email automations with your favorite tools, and we include some recommendations.

Here are the 6 best AI email workflows.

1. Use AI to auto-label and archive to reduce noise

Our inboxes get inundated every day, but not every email deserves equal attention. A clean inbox needs a system of categorization.

Historically, you could set up automations based on sender, message content, etc.—but now with AI, you can understand the context of emails, which changes email management entirely.

It's like having an AI assistant read each email and then categorize it based on the context within. It's far more robust than just looking at the sender domain.

If you don't already have some form of auto-labeling, auto-folder categorization, or archiving automation running, here are a few examples to get you started:

  • Is this email promotional in nature → Add "Promotional" label → Archive
  • Is this email a receipt or invoice → Add "Receipt" label → Forward to bookkeeper → Archive
  • Is this email a newsletter → Add "Newsletter" label → Archive

By auto-filing certain emails out of your inbox using AI, you'll be able to focus on the ones that need your attention. And when you have some free time, you can visit your newsletter label to catch up on industry insights.

Most modern email clients have some version of this built in. If you're looking for an add-on tool for Gmail or Outlook, we cover those below as well.

Best AI email client that can auto-categorize emails:

Missive — Inbox collaboration for teams

  • Pros:
    • Super flexible rules that can create any categorization system you can dream up
    • Designed for team collaboration (team and personal inboxes)
    • Supports Gmail, Outlook, and more
    • Plans start at $18/user/month
  • Cons:
    • You must manually set up each rule, even defaults like Promotions in Gmail

Superhuman — Great for keyboard shortcut lovers

  • Pros:
    • Supports Gmail and Outlook
    • Natural language features (e.g., "snooze for a couple weeks")
  • Cons:
    • Expensive at $30/user/month
    • Steep learning curve if you're used to a traditional email client

Shortwave — For an AI-first inbox

  • Pros:
    • AI-powered inbox search
    • Internal commenting for teams
    • Split inbox tabs
  • Cons:
    • Only supports Gmail

Best AI add-on for Gmail/Outlook to auto-categorize emails:

SaneBox — AI email organizer that integrates with your existing client

  • Pros:
    • Keep using your current client
    • "Deep Clean" feature for inbox reset
    • Free trial available
  • Cons:
    • Limited to inbox cleanup and categorization
    • Requires time investment for training

Unroll.me — Alternative to SaneBox, bulk email cleaner for any provider

  • Pros:
    • Simple UI ("Keep", "Block", or "Roll Up")
    • Free to use
  • Cons:
    • Uses your data for advertising

2. Use AI to trigger a set of tasks based on email type

AI can save time inside your inbox—but using it to trigger external workflows is where the magic really happens.

Example: A real estate business receives emails from both buyers and sellers in a shared inbox. Their workflows are completely different, so we used AI to identify the intent and trigger specific assignments, tasks, and summaries for the right team members.

If you have different workflows depending on the email, you can use AI to detect the context and automate accordingly.

r/Missive - AI rule for commercial real estate

Best AI automation builders for email:

Relay.app — AI-first workflow builder

  • Pros:
    • Super easy setup
    • Lots of templates
    • Free plan (200 steps, 500 AI credits)
  • Cons:
    • Fewer integrations than more established tools

Zapier — Classic builder, now with AI

  • Pros: 
    • Massive integration library
    • Lower cost at scale
  • Cons:
    • Only 100 free Zaps on the free plan
    • No AI credits included

Missive — AI rules built into the collaborative inbox

3. Use AI to auto-unsubscribe from emails you don't read

Inbox maintenance is like pruning a tree—it requires regular attention.

With AI clients, workflow builders, or Missive rules, you can automatically clean up emails without manually clicking "unsubscribe."

Set it up narrowly (specific senders or domains) or broadly (based on open behavior, like emails unread for 30+ days).

Solutions like SaneBox include versions of this, though some manual training may be required.

4. Use AI to escalate urgent emails to management

Say you run an accounting firm where each client has a dedicated team and inbox.

Most messages are about invoices, but occasionally, an urgent email from the CEO arrives that needs management's attention.

AI can identify urgency and escalate the message automatically to the right person.

Other tools can do this too—but may require you to create specific folders/labels and rely on manual monitoring.

5. Use AI to draft emails for common questions

This works best if you have a large, public knowledge base or help center that the AI can reference. If you do, you can use one of the newer AI models that allow you to search the web.

Here's the prompt we use at Missive for our support team: 

You are an expert customer support specialist for Missive, the collaborative team inbox platform. Your job is to draft accurate, empathetic, and clear replies to customer inquiries based only on official Missive documentation.

Rules:

  • Use only information from learn.missiveapp.com and missiveapp.com.
  • Never reference or quote other websites.
  • Do not suggest third-party tools or workarounds.
  • If documentation does not cover the topic, acknowledge it and offer to escalate to the dev team.
  • Never invent features or information.
  • Do not include email addresses, links to support, or "feel free to contact us."
  • Always acknowledge the user's concern first, then offer solutions.
  • When referencing documentation, create inline links (link words or phrases), never paste full URLs.

Style:

  • Begin with "Hi [Name]," or "Hi there," if unknown.
  • Be professional, empathetic, and concise.
  • Use simple, clear explanations with a positive tone.
  • Always use active voice.
  • No signatures or closings (the email client handles that).

Process:

  1. Carefully read the user's full message.
  2. Search Missive documentation for relevant answers.
  3. Classify response type:
    • Feature Request: "This is not possible at the moment, but you can open a feature request so others can upvote it. You'll be subscribed to updates if we work on it."
    • Malfunctioning Rule: Request screenshots of rule setup, a link to related conversation(s), and examples of the issue.
    • Sharing/Configuration Issue: Request a screen recording showing the behavior.
  4. If information is missing, clearly state it and escalate.

Response Structure:

  1. Friendly greeting
  2. Acknowledge the issue
  3. Provide the explanation or solution
  4. State any next steps
  5. Invite further questions if needed (no sign-off)

Note: Keep all responses strictly tied to Missive's documented functionality.

Now, if you want to get crazy with it. You can create an automation where a draft is created every time an incoming email fits a specific criteria. And you can use AI to help you determine which email triggers the automation. 

6. Use AI to give you a summary of incoming sales leads

Don't want to pay for contact enrichment tools? Use AI to summarize new prospects.

It adds context directly to the email thread, so you can start conversations better informed.

For more robust enrichment, tools like Clay or CRMs like HubSpot and Salesforce offer AI-powered data collection.

Final thoughts

We hope these ideas help you clean emails, draft faster, and automate smarter.

All the tools mentioned above offer a “fresh start” feature to deep clean your inbox and begin anew.

Whether you're using SaneBox with your current client or switching to an AI-first inbox—there's no reason your email shouldn’t flow to the right people and places automatically after setting a few AI-powered rules.

If you're looking for an AI-powered email client uniquely designed for teams—give Missive a try. No credit card needed, and our free trial includes access to AI rules.

Related articles

Explore more
Productivity

March 1, 2023

Declutter Your Email Inbox: How to Organize Your Work Emails

Learn how to declutter your inbox & increase your productivity at work with simple tips.

Read more
Productivity

July 24, 2025

7 Fyxer AI Alternatives: From email clients to add-on tools

We cover Fyxer AI’s key features and compare them to alternatives like Gmelius and Missive, helping you choose the best tool for your inbox.

Read more
Productivity

November 28, 2024

The 9 Best Email Client Apps for Gmail for Every Use Case

The best email clients for individuals and teams by use case. Including benefits, features, and pricing.

Read more
Tips & Templates

December 20, 2022

Best Customer Service Responses Templates

A guide to using response templates for your automated customer support. How to use canned responses...

Read more
Shared Inbox

November 4, 2022

8 Shared Mailbox Best Practices for Better Collaboration

Learn shared mailbox best practices to use for efficiently managing work emails with your team.

Read more
Productivity

March 13, 2024

7 Email Auto-Reply Templates to Save You Time

These simple yet effective automatic email reply templates will help you save time and make your work life easier.

Read more
Shared Inbox

April 6, 2023

Setting up a Gmail Shared Inbox: How, Pros, Cons, & Alternative

Learn how to set up a Gmail shared inbox with instructions & helpful tips. Discover how Missive can...

Read more
Customer Service

January 23, 2023

6 Best AI Email Assistants to Master Your Inbox

Master your inbox with the top AI email assistants. Increase your productivity by choosing the best one for...

Read more
Productivity

December 15, 2022

How to Create Shared Inbox Rules

Learn how to create rules for a shared mailbox in Outlook and what software might be better to use.

Read more

We live in our inboxes.
Let’s make email enjoyable.

Try us out for free, invite a few people to get a feel, and upgrade when you’re ready.

4.8 → Over 900 reviews
4.8
→ 900+ reviews